TSV’s BRANDING NOTEBOOK PART 1:
HOW TO CREATE YOUR BRAND.
In this volume you'll discover:
In chapter 1, you’ll find out who you are as an entrepreneur, and you’ll start creating your brand identity.
In chapter 2 we’ll be focussing on exactly why you are doing what you do. This step is important because it will reveal just why your audience might prefer doing business with you instead of with your competitors.
chapter 3 is about finding out who your ideal customer is. Building a customer profile will help you to plan your marketing and branding strategy more effectively.
In chapter 4, you will learn how to create your business name. Naming a business is creative and fun, also very personal but you need to be aware of a few things that might compromise your success.